At Rainmaker, we help brands stay ahead of the shift towards AI assistants and conversational search tools. Our Generative Engine Optimization (GEO) approach is twofold: improve your business visibility on the web and ensure it gets cited and recommended by these AI systems. We position your content to become part of the answers your audience trusts most, from product recommendations to industry research.
The way people find and consume information is changing. Users are moving beyond traditional search engines and shifting to AI assistants like ChatGPT, Claude, Gemini, and Perplexity to get precise answers immediately and guide their purchasing decisions. Is your brand part of these AI-generated responses? If not, you’re invisible at the exact moment decisions are being made. This is Generative Engine Optimization (GEO), and it’s becoming increasingly important in an AI-driven world.
At Rainmaker, we don’t just focus on traditional SEO strategies. We consider how AI assistants source and create information to help you gain visibility in an AI-first environment.
Our GEO framework helps to shape how AI models choose their sources. We aim to keep your brand relevant as these technologies develop.
We rework and enhance your content so it’s easy for AI models to understand, cite, and include in their responses.
We strengthen your site’s authority signals and ensure your brand is positioned as a trusted source across relevant AI and data platforms.
We track how AI assistants reference your brand, adjusting the content and strategy as these systems update and evolve.
The pricing of our GEO services depends on your current content, technical setup, and GEO goals. We will provide a detailed proposal after a strategy audit.
You can notice early shifts in AI mentions and brand citations within 3-6 months, with further gains as content authority builds.
We combine creative content strategy, data-driven technical expertise, and AI ecosystem insights to make sure your brand becomes part of trusted AI answers, rather than just focusing on traditional search results.
We can’t control exactly how AI systems select sources, but our data-led approach maximizes your chance of inclusion.
Before starting, we carry out a detailed audit. If we don’t see strong potential to grow your visibility through AI channels, we’ll tell you upfront so there’s no wasted time.
Feel free to reach out if you want to collaborate with us, or simply have a chat.